Savage Gear designs are recognized by internationally acclaimed magazines and fishing tackle fairs, such as Efftex and ICast.
Savage Gear lures are the result of a team of worldwide anglers that approach each day on the water with uncommon ambition and a driving desire to take down the largest predatory fish in the water. The attitude is less about sharing a beautiful day fishing and much more about total domination of a body of water. Logging hundreds of thousands of hours with a fishing rod in hand, their experience is translated into swimbait, crankbait and soft plastic lure actions. The goal is savage strikes, strikes carried out with complete, absolute and total commitment from the fish to kill and eat the lure. To achieve the goal, Savage Lures eliminate all boundaries within the development of fishing lures.
